VIU x VITO : A swiss-italian love affair.  

Pizza and glasses – how do they go together? Molto bene! VITO and VIU, both founded in Switzerland, share common values such as quality, craftsmanship and sustainability. Only the best, selected ingredients are used for both VITO’s pizza and VIU’s glasses and both products are handmade with great attention to detail.

The two included unisex sunglasses called THE BASIL & THE NEGRONI combine clear Swiss design with an Italian dolce vita feeling and whet the appetite for summer, sun and plenty of lightness. While THE BASIL comes in a classic khaki colour, THE NEGRONI shines in a vibrant burnt orange.

The strictly limited VIU × VITO edition, handcrafted in over 80 steps from high-quality acetate in Italy, will be available from 6 June in the VIU stores in Zurich and Basel, in the VITO restaurants in Zurich and Basel and at shopviu.com. Sunglasses THE BASIL & THE NEGRONI: 225 CHF

Joint launch event: Thursday, 6 June 2024, from 6 p.m., VITO Europaallee 4, 8004 Zurich

VIU’s Creative Director Fabrice Aeberhard on the collaboration: «VIU and VITO are two innovative Swiss brands that think differently about both eyewear and pizza.» For Myrta Holinger, VITO Community Manager, THE BASIL & THE NEGRONI is a bit like being on holiday in Italy – here and everywhere. «We are now looking forward to many hours of sunshine, preferably with a slice of pizza. And a little tip: there’s a little surprise in every glasses case!»